Executive Team
Charles Dietrich
CEO
Chuck Dietrich was most recently the General Manager & Vice President, Salesforce Mobile, which mobilizes Salesforce CRM, custom, and Force.com applications so that mobile professionals are always connected to their critical information. Chuck also had responsibility for the company's strategic alliances with carriers and mobile device providers, including Apple, Motorola, Nokia, RIM, Sprint and others. Chuck led salesforce.com's successful acquisition of Sendia in 2006, and was with the company since 2000 in a variety of leadership roles including building salesforce.com's consulting, marketing and product alliances programs and building out foreign distribution. Chuck holds a BA from University of Colorado in Economics and an MBA from University of Utah
Mitch Grasso
Founder and CTO
Mitch Grasso was co-founder of AdSpace Networks which raised nearly $60MM in venture funding and operates a nationwide network of digital signs for advertising in shopping malls. Mitch became the VP of Product Development and was responsible for the planning and creation of the underlying CoolSign digital signage software, which was sold to Clarity Visual Systems in 2005, and subsequently to Planar (NasdaqGM: PLNR) in 2006, and is widely regarded as one of the foremost digital signage platforms available today. Prior to AdSpace, Mitch was part of the startup team at Silicon Gaming. There he spearheaded the design of the platform and games of the Odyssey, a revolutionary slot machine that brought multimedia to the casino gaming experience.
Heidi Jackman
CMO
Heidi Jackman is a senior Marketing professional with twenty years’ experience in high technology marketing, e-commerce and product management. Heidi was most recently at Intuit and is recognized as one of the primary thought leaders for the online world, she created Intuit’s first “Web Center of Excellence” and played an integral role in implementing Intuit’s “web first” strategy. Heidi’s passion for customer advocacy and deep understanding of small businesses and consumer behaviors online led to an established record of launching successful version 1 software and SaaS offerings and growing established businesses in both the B-to-B and B-to-C space. Heidi graduated with a degree in Business Economics from UC Santa Barbara.
