There are many channels that can help your online presentation to go viral. Twitter of course should be on your shortlist.

To boost the juice that you get from Twitter be sure to pepper your presentation with Twitter calls to action (at appropriate points in your presentation of course). Click to Tweet is a tool that can help you do this quickly and effectively by enabling you to customize the Tweet that will appear when people click the Twitter bird, or other icon or text you choose to have trigger the Tweet.

Here’s how to do it:

1. Figure out what you want to the Tweet to say
2. Go to the Click to Tweet website
3. Paste your text into the box on their home page
4. Click “Generate Link”
5. In your presentation, insert that link into the text or icon that you want to trigger the Tweet

It’s very simple and you’ll find that the vast majority of people will choose your word usage rather than compose their own. Which means they end up speaking directly to their Twitter followers using your exact language. Stupendous!

As a bonus, here are 4 bits of advice for crafting your Tweet text:

• To keep people engaged “beyond the Tweet”, include a hyperlink to a page on your website or blog
• To engage more people in your topic add a popular #hashtag, which you can research via Twitter’s “search” feature
• Include the benefit of what you’re sharing so others will be more likely to retweet it
• Pepper your call to action into various places in your presentation, not just at the end

Have a favorite presentation, design or social media tool you’d like to share? List them in the comments section below and we’ll be sure to evaluate and include them in future posts.