SlideRocket Blog

Slide Design Friday – a Quick Tip on Venn Diagrams

By John Rode on April 27, 2012

Welcome to Slide Design Friday! In this weekly post we’ll tear apart awful presentations and mock the people who designed them. Nawww! This is really a friendly place where we’ll take a look at good SlideRocket presentations that come across the Twitter stream and provide simple, quick fix tips that may help the slide author better deliver their message, and just generally be more awesome for their audience.

Using Venn Diagrams in your slide design

This slide was created by the folks at Handling Specialty in Grimsby, Ontario, Canada. They excel at providing custom solutions for complex lifting, tilting, rotating and traversing challenges. Think of things like engineering movie special effects, lifting military plane parts, changing the wheels on a locomotive, etc., and you get the idea.

They have created an excellent slide deck with dramatic images of the impressive projects they have completed, set against a black background that makes the images “pop”. And I think this particular slide (below) offers them an opportunity to inject even more “awesomeness” into their presentation. It’s certainly a critical slide that can bring together Handling Specialty’s impressive, interrelated roster of capabilities. But perhaps the Venn Diagram on this slide is a little complex.

They may want to consider simplifying the Venn Diagram to showcase just three of their main capabilities (perhaps Concurrent Engineering, Heavy Material Handling, and Project Management). Then underpin the simpler diagram with their other two (more foundational) capabilities of Custom Turnkey Systems and Partnership Attitude.

Also, perhaps give “Core Competencies” more punch with a larger, more colorful font so that it stands out relative to the colors in the Venn. That way the viewers eyes will read the title, then the Venn, and then the supporting capabilities.

I know, it’s much easier to be a critic than a creator, so hats off to Specialty Handling for a job well done and an impressive business. Their presentation casts their business in a great light and I’m sure it will serve them well. And additional thoughts from you all (the reader) are certainly welcome in the Comments section below.


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